Create more order in your real estate team with a daily operations system built around clear ownership, CRM next steps, client handoffs, protected calendars, and simple daily checks.

Tom Ferry used his 2026 Tom Ferry Success Summit session to challenge agents to think like CEOs by reworking how they use listings, their database, AI, visibility, delegation, and highest-value work.

Drawing from Jimmy Mackin’s session at the 2026 Tom Ferry Success Summit, this article breaks down a 180-day expired listing system built on property research, diagnostic messaging, relaunch planning, proof, CRM follow-up, and weekly accountability. See how real estate agents can move beyond day-one prospecting and build a long-term pipeline with expired sellers.